7 Must-Have Tools for Social Media Marketers in 2023
Cool social media marketing girlies don’t gatekeep! So today we’re sharing our 7 favorite social media marketing tools for designing, organizing, and executing content (and everything else) after years of doing what we do
Canva
It sounds dramatic, but it’s true - when it comes to social media marketing, CANVA IS QUEEN. Canva allows you to create stunning visual content, from infographics to social media posts to stories and beyond, in a user-friendly interface. With its vast library of templates and elements, you can maintain brand consistency across all your visuals easily. We told you, QUEEN. (For the girls that GET IT, shop this sticker 😉)
Chat GPT
Everyone and their dog is talking about Chat GPT right now. And for good reason! AI is entering the chat and if you want to stay in the game, you’ve got to start utilizing it. We LOVE using Chat GPT to help us brainstorm ideas for captions/blogs/texts/emails/etc!
Tezza App
I cannot even tell you how many hours we have spent editing photos and videos (and let’s be real - you don’t want to know!) The Tezza App is our very favorite tool for photo/video editing. It’s simple to use and has THE most on-trend filters, including the best filmy filters/frames in the business.
Monday.com
Let’s be real - social media marketing is essentially just balancing a billion different tasks and not dropping the ball. If you identify with that feeling, Monday.com is for you! We’re a little obsessed with how easy Monday makes organizing our tasks for every client and collaborating as a team! Perfect for helping you keep track of deadlines, monitor progress, delegate projects, and automate repetitive jobs. With its intuitive design, Monday is your ticket to streamlining your processes for better productivity!
CapCut
Again, we spend A LOT of time editing videos. With the rise of short-form video content on TikTok and Reels, CapCut is a necessary tool! It's a free, all-in-one video editing app that enables you to create eye-catching and engaging short videos. From adding filters and music to creating text animations, CapCut helps you get creative with your videos (in a super eays, time-efficient way!)
A Color Story
Your feed doesn’t need to be super curated anymore, but it still has to look good! We love to use A Color Story to plan grids for our clients. It’s super easy to use and is a great way to help our clients visualize how great their feeds are going to look, making the content approval process a breeze (well, as breezy as it can be).
While Pinterest may not be a posting tool for every brand, it's an incredible source of inspiration! From campaign ideas to product photography, color palettes to typography, Pinterest offers a myriad of creative insights that can stimulate your social media strategy. We love to use Pinterest to jumpstart our creativity!
If you have any faves that we’ve missed, help us out and let us know! Keep creating, queens!
